If you think blogging is dead, given the noises around AI, I am proud to tell you that you are wrong. Blogging is not dead; in fact, it is far from dead. In fact, more and more people are joining the blogging business.
Now, if you wonder why everyone is going into the blogging business in Nigeria, the answer is pretty simple: there is a lot of money in blogging in Nigeria. And the money I am talking about is not only about Google AdSense money. Obviously, it is part. But that is just only one option. There are still 11 other proven methods you can use to make money as a Blogger in Nigeria.
So, if you are a Nigerian Blogger tired of being broke and need ways to monetize your blog. I am happy to tell you there are about a dozen methods you can make money as a Nigerian blogger that you are probably yet to explore. And that is what the article hopes to achieve. This article will walk you through different ways to make money from blogging in Nigeria. So, stick with me until the end, and you will be glad you stumble on this page.
Also, if you are a young Nigerian between the ages of 21 and 45, you need means to generate some extra income online. Or you are tired of the stressful job that gives you pain in the back, and you need an escape route to make a lot of money from the comfort of your home. This article is for you, too.
With this article, you will learn 13 different methods by which you can make money from blogging and how to go about it. So, stick with me throughout this article.
BWA tips: This article used to be a premium-paid article. But to celebrate my blog, BusinessWorldAfrica’s two-year anniversary, I am giving it away for free. Please don’t miss it!
The 12 ways you can make money from blogging in Nigeria
Google AdSense
Google AdSense is the most popular means of monetizing a blog in Nigeria. Google AdSense is an advertisement agency owned and managed by Google. Google accepts advertisements from businesses and individuals who want to promote their services, and they show the ads on your blog. In return for this, Google will pay you a commission for using your platform to advertise. An example of a Google Ad is the image below.
Sponsored Posts
Sponsored posts are a form of promotion whereby organizations or individuals publish promotional pieces, mostly articles, on your blog. Sponsored posts often have promotional elements, at times in the form of copy. It is a tactic of pitching directly to people who visit your blog. And in return, you charge them a certain amount of money. Most successful blogs, like businessworld.africa, charge N50,000 to N150,0000 on sponsored posts. And these blogs get up to 50 sponsored posts every day. Do you want to know how to reach that level? Wait for me till the end of this article.
Accept custom ads
Custom Advertising or direct advertisement is a form of graphical ads whereby businesses promote their business directly on your blog. Custom ads often link to the advertisers’ website or sales page and are often in graphic format. To get custom ads, your platform must be generating enough traffic.
Tip: Linda Ikeji charges up to N3 Million Naira monthly for Custom ads on her blog. While your blog may not be as popular as Linda Ikeji, charging just 10% of that will not be bad. And that is enough to fetch you N300,000 per month on each custom ad. Well, stay with me a little longer.
Selling digital Products
You can generate money on your blog by selling your personal products or services to your audience. This can be in the form of digital products or offline products. So far, you can win the trust of people who read your blog; they will happily buy whatever you sell to them.
For example, if you blog about health subjects, you can sell body fitness products to your audience. People will be happy to buy from you.
PS. Ensure you sell good products to keep your audience’s trust. That is important in every business, of course.
Affiliate marketing
Affiliate Marketing is another interesting way to make money as a blogger in Nigeria. Affiliate marketing is the art of promoting other people’s products on your blog with an existing agreement that you get a percentage on every sale you make. It is just like referring customers to a seller, where you get a referral bonus or commission.
One sweet thing about affiliate marketing is the people you are marketing affiliate products to are naturally interested in buying the product in the first place. Your own only work is to motivate them to take action. And guess what? People earn as much as N30,000 as an affiliate on Expertnaire.
Insight: Wanna know how you can become an affiliate marketer on an Expertnaire even if you do not have a blog? Click the link here to watch Toyin Omotoso free guide on how to become a super successful affiliate marketer on Expernaire. Yes! Freely.
I will also give you a comprehensive list of over 50 high-paying affiliate websites in Nigeria.
Donation and contribution
I know this may sound weird to you. However odd as it may sound, many popular blogs in Nigeria, including Zikoko, generate money from donations from their loyal audience. And trust me, it is not a big deal at all. So far, people love your content, and the zeal to contribute money to keep you up in the business will become regular. And trust me, it is one of the sweetest ways of making money as a blogger in Nigeria.
Sell backlink
You can also write reviews about books, companies, applications, software, restaurants, music, and even music for companies and individuals as a means of promotion, and you get awesomely paid for it. These people will message you that you should write a review about their business on your blog, and you make some money from it.
Freelancing
Freelancing is obviously not a direct way to monetize a blog in Nigeria. However, you can leverage it to generate more money. Many freelance writers attract high-paying clients with their blogs. They use the blog as a portfolio for something they can present to the client; from there, they get more great jobs. Which translates into a lot of money. In fact, it is hard to be a successful freelancer without your personal blog or an established blog you write for.
Influencer marketing
As a blogger, you can also make money from influencer marketing. This is more feasible if you make yourself the face of your blog, like our famous Linda Ikeji, Bella Naija, Sisiyemisi, and Dayo Adetiloye. People use these people as their business ambassadors, and they pay them very heavily for being the face of their banner. Another sweet thing is you can diversify your influence into other things. Like Omoyele Sowore, the owner of Saharareporter.com. The Guy worts 10 million dollars. Ee, shock you?
Sell premium content/subscription
Washingtontop.com, thinkpositive.com, and several international and Nigerian blogs and websites require readers to pay a monthly subscription fee to read premium content on their websites. It is one of the most effective methods of monetizing a blog, even in Nigeria. Another benefit of selling premium content/subscriptions is that it helps you get a loyal fan base and audience who visit your blog daily. And these people will go a long way to tell others about your blog… especially if you have great content.
Accept Press Release
Not my surest bet, but another effective way you can make money is from blogging in Nigeria. Many news blogs generate extra income from publishing press releases on events like musical concerts, artists’ new albums or tracks, etc. Naijaloaded.com charges up to N50,000 to upload upcoming artists’ songs to their website. And do you know the number of new songs they receive per day from different upcoming artists?
Well, I will leave the guessing and mathematics up to you.
Flip your website
Well, this is the worst thing that can ever happen to you as a blogger. And it is as simple as selling your website. Now you can see why the blogging business is sweeter than you think. One of my guys sold his blog ending in December only to start another one by February. Do you care to know why? Well, because there is money in the “blogger blogger” business. You can lose. If you realize blogging is not for you, you can simply sell your blog and make some good money from it. Only a few businesses can give you this much peace of mind.
Bonus
Get my advance content writing course that includes guides to starting your blogging business
