How much can an average Nigerian with quality content earn monthly on YouTube?
Well, I won’t give you exact figures. However, if you can stick with me for the next 3 to 5 minutes, I’ll come up with some reliable metrics you and I can use to calculate the average amount of money an average Nigerian YouTuber makes per month.
In the meantime, let us review 10 different methods Nigerian YouTubers use to make their money and how you can, too.
Did you just read how you can, too?
Well, it is pretty simple. I have a lot of friends in the YouTube business. Some are super successful, while some are just coming up. And there are a few that have given up on it. Among the successful ones is MHBHD. So, the information I will share with you on this page is somewhat connected to him. And not only him in person, but I will also wow you with some popular Nigerian YouTubers like Toke Makinwa, Mark Angel, Sisiyemi, and several others.
So, if you are also in the YouTube business and need a means to monetize your YouTube channel, this article is for you. In it, you will learn different practical methods you can use to make money on YouTube as a Nigerian, even if your subscriber count is not over 1,000.
Also, if you are just delving into the YouTube business, either for the passion or because you want to earn some extra cool cash online, this article will be a great insight for you, too. With this article, you will get a fast overview of how much money is on the table for you as a YouTuber in Nigeria.
And guess what? It’s a lot of money—a seven-figure sum, to be precise. So stick with me until the end of this article.
The Ten Methods To make Money on YouTube
#1. YouTube Partnership Program
Obviously, the most popular method of generating money on YouTube. You know those 3 seconds ad videos on YouTube forces you to watch your favorite skit on YouTube anytime you want to watch? Not all the money YouTube earns from those ads belongs to YouTube. In fact, YouTube doesn’t get the highest percentage from the money itself. The highest percentage, 55%, goes to the YouTube channel owner. Interesting right? Well, the process is not that simple. You will need a particular number of subscribers on your YouTube channel before you can join the YouTube Partnership program. Don’t worry; I have something for you that will help you boost your YouTube subscribers easily. So let’s explore other means you can use to make money on YouTube as a Nigerian even if you don’t have up to 1,000 subscribers.
#2. Promote Affiliates Product
As a YouTuber, you will have thousands and millions of people watching your videos on YouTube. So far, your niche is interesting, and your YouTube page is well-optimized. Those who enjoy your kind content will find you one way or another to access it.
A great way to make money off these people is to recommend affiliate products to them. You get a commission for every sale the business owner records through you.
#3. Accept Sponsored ads
Yeah. Accepting sponsored Adverts on your YouTube channel works amazingly. In fact, it is one of the most effective and easy ways to monetize your YouTube channel in Nigeria. Even if your channel is pretty new and you do not a lot of subscribers.
Some people will still want to advertise on your YouTube channel at a pocket-friendly fee. And by the time you multiply this money, it will be worth it to keep you on your YouTube monetization journey with the hope that one day, you will start getting a higher return.
#4. Get donations from your fans
Well, we Nigerians are an exciting bunch. People gift Erica a free mansion at Ikoyi just because she appears in the BB Naija house. You see, Nigerians can be oddly nice to anyone. So far, you have a nice fanbase. Your audience will be willing to donate some money to keep you going in your YouTube business. I can name countless Nigerian YouTubers who earn millions of Naira through donations and crowdfunding from their followers.
#5. Use A Paid Membership Program
Well, this is not very popular. However, believe me, if I tell you it works like Magic. Do you know John Obidi, one of Nigeria’s most influential youths, has a YouTube channel? He does, and believe me, it is grand. Many of his content is only open to his paid members. Also, the Head Start Africa Monetize Submit prerecording is always available for sale after the program, here on this same YouTube. The program course sells for N15,000 per head. You can work out how much they will be making if they see just 100 subscribers. Mind you, these people have sold this program to up to 500 people already.
#6. Get Sponsors
While getting sponsors and posting sponsors on your YouTube channel may sound similar, they are different. Sponsors are companies that partner with you to finance your YouTube program for a particular period of time. These companies often serve as your sponsor partners, and they also get either a free promotion or a shout-out from every video you do.
While sponsored ads are just one-time or a couple of-time advertisements. As a startup YouTuber with great and amazing content, a sponsor may pay you as much as 2 Million Naira to partner with you on your YouTube channel.
#7. Sell Online Courses (And Other Informational Products…)
Another sweet way of making money on YouTube is selling your personal digital course or webinar. If you have been dishing out amazing content for free on your YouTube channel, it is high time your audience appreciates your knowledge by subscribing to your paid course or webinar. I watch a lot of YouTube videos on language learning. Most of the time, these people pitch me their courses, which cover everything I have been willing to learn. And guess what?
This method works excellently. Do you know why? Because the people are well-targeted toward the course or webinar, you are introducing to them. Also, since they are your subscribers, they must have trusted you already. Which makes selling products to their work. With only this method, you are on the path to make millions of Naira every month.
#8. License Your Videos To Media Houses
Another sweet way you can make money on YouTube as a Nigerian is by licensing your videos to media houses. This is more like selling the royalty on your video to be shown on a third-party platform.
For example, suppose you have a program on your YouTube channel that is doing awesomely well. In that case, some TV stations on DSTV, like Africa Magic, can purchase the license to show your program on their station while they pay you a huge amount of money. Sweet, I guess.
#9. Do Product reviews for businesses
Here is another way you can make money as a YouTuber. You can offer to do product review videos for businesses, and they will pay you handsomely in return.
So far, your niche is related to their products or businesses, so you shouldn’t have much problem before you record success in this method of generating money on YouTube. You can pitch a big supermarket or Spa in Nigeria that you want to do a video review for their business on YouTube and let them know the cost. Before you reach 10 to 20, you would be surprised to find that about 5 of them have shown interest and are ready to pay you.
#10. Become an influencer
Most businesses like using famous people as the face of their adverts. You can also become an ambassador of a big brand if you make your YouTube channel blow. Famous Nigerian comedians and YouTubers like Toke Makinwa, Jackie Annia, Sisiyemisie, Mark Angel, etc., make lots of money by becoming ambassadors for the business, and they cash out amazingly. And guess what? They all start from YouTube.